It is easy to leave lead generation and marketing on the to-do pile when the sales are rolling in, or run out of time and give it a half hearted attempt, then get huffy when you don’t get the revenue you hoped for. We’ve all been there.
Whether you are spending money on adverts or spending your time creating content and posting on social media it all adds up and can impact your business drastically.
With this in mind I want you to be honest with yourself and decide if you really do have a WRITTEN lead generation plan in place or is it just something you’ll finally get round to doing.
I love a new challenge. If I’ve got five minutes to spare I’ll spend it hatching a plan which involves a cycling weekend away with a group of mates, signing up for a mud run or booking a course to learn how to groom a dog (that one didn’t go so well. Who knew dogs won’t stand still…).
Finding new challenges is how we add variety. Make things better. Improve. Learn.
At the start of a brand new year, you get to make choices on how you want the year to go. Do you want to struggle to get leads and convert them into sales or do you want to be sure you have a steady stream of customers buying your products or signing up to your services?
Both for your own sanity and your balance sheet – I’m guessing it’s the latter – right? But to make sure you achieve this it all comes down to how much effort you put in at the very beginning.
Father Christmas doesn’t just get up on Christmas Eve dust off his sleigh and hope for the best. Nope. The main man has everything in hand well before the big day. So what about you? Instead are you feeling more like a worn out fairy that’s just about to drop off the tree? Fear not, read on and be ready to conquer 2018!
Writing a book that becomes a bestseller is a HUGE thing. Let no author tell you any different.
This time last year reaching the No#1 spot on Amazon gave me that ‘yippee’ point on what had been a ‘hang on tight and scream OMG’ journey. But little did I know that my journey was just beginning, as just a few weeks later I launched our online course and the Love Selling Academy with Emma.
I know how important selling can be. Well without it I wouldn’t have had a bestseller!
Everyone is in the same boat. When it comes to pulling together and growing your email marketing list it often feels like you’re paddling against the tide. There is no quick fix, but like most things in marketing and sales, it all becomes much easier if you just get going. So grab that oar and let’s go!
Let’s face it. No-one really likes networking. It’s one of those things you know you need to do but always find something more important gets in the way (well someone has got to water the office plants right?). But here’s how to make the most of the time investment and get some great results.
I just read some amazing stats on HubSpot that “the average person spends around 109 minutes of their day reading media on the web. It means that every minute people process 4 million Google searches and post 1400 blog posts”. Eek that’s a lot of blog posts to get through!